Social media strategies for individuals and businesses looking to build (or re-energize) their brand online


Why Social?

Whether you're looking to increase brand awareness, boost traffic to your site, or simply want to gain a basic understanding of social media platforms, I have a solution for you.

But don’t call it marketing. Social is about building a community, engaging that audience in quality conversations, and converting those followers into active stewards of your brand.

Let's get started. I’ll help you navigate the fluid social media landscape in just three easy steps:

Community + Conversation + Connections = Results

 

 


Services:

  1. Social Media Starter Kit & Training: Get the basic information and knowledge you need to build a Facebook page, start a Twitter account, put your company on LinkedIn, launch your blog, etc.
  2. Strategic Consulting: Receive an in-depth analysis of your current social media performance and custom strategies to help build your audience and boost engagement.
  3. Content Mapping: Get help developing your social media (or blog) content plan. Plus, I'll pinpoint the best messaging, voice, and tone to resonate with your audience.
  4. Account Maintenance: Day-to-day management of your social media accounts to get your pages off the ground running.
  5. Metrics Tracking & Measurement: Clicks. RTs. Likes. Shares. Receive close monitoring and detailed reports of follower/engagement growth.

Why me?

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  • 3+ years of social media experience building personal and big brand profiles online.
  • Proven track record of success: In a single year at National Geographic Traveler, I doubled the magazine's Twitter followers and tripled its Facebook fans, while boosting engagement and web traffic.
  • Deep knowledge of social media platforms (Twitter, Facebook, Instagram, Tumblr, Google+, Foursquare, and more.)
  • Fluent in social lingo and trends.
  • A passion for digital community development. I live and breathe social!

    Read: How I went from a job in magazine publishing to starting my own social media consulting business.

    "Gio is a strategic thinker with an intuitive talent for building relationships."
                             -- Marilyn Terrell, Chief Researcher, National Geographic Traveler magazine

Contact me: giopalatucci@gmail.com